This is a series of posts that intend to inform, enlighten and
give you practical approaches to how you make money with AdSense in Kenya. I
have been asked this question by many people who want to start making money
online in Kenya with AdSense severally.
I would like to use my blog as an
example of how to start a blog that makes you passive AdSense income with no or
little effort. Since this is the very first post I am posting in this series about
making money with AdSense in Kenya, I want to begin with a brief introduction
of what AdSense is.
What
is Google AdSense?
AdSense is simply a contextual advertisement program from Google
that allows you to place ads on your website and you are paid for that ad,
whenever the ad is clicked or viewed.
The more click or views your website
receives the more money you make from your website. When you sign up for AdSense,
or any other online advertisement program you are referred to as the publisher.
How Does AdSense Really Work?
Once you sign up for AdSense and you have a website that is getting
some decent traffic you are allowed to places ads by Google, like the example below:
All ads from Google will have a term “Ads by Google”. if someone
visits your website and clicks on that ad, you will be paid a certain amount of
money.
How much do you make every
time an ad is clicked?
The amount you make every time an ad is clicked depends on a
number of factors. Before the ad appears on your website, the advertiser
approaches Google and set ups an Ad campaign that is based on a certain budget,
the budget is weighed down to the charge the advertiser is willing to pay every
time their ad is clicked.
The objective of clicking the ad is to lead the
person who clicks to the advertiser’s website, or to a call of action like
advertisers Facebook fan page or a certain promotion…
How
is the payment of AdSense Calculated?
The payment is calculated based on the budget set by advertisers.
There is a general term used to describe this payment – CPC which means Cost per click in full. The buyer instructs Google
to payout a certain amount say $0.4 every time the ad is clicked.
In a nutshell that is the most basic explanation
of what AdSense. Part 2- 10 will explain to you how to set up a blog and
implement AdSense to start making money with AdSense right here in Kenya.
About the Author
For many years I have
worked with businesses helping them create online presence, build a positive
online reputation, manage online reputation and market businesses through internet
media beyond the reach of traditional media.
Ideally, I help
businesses establish online presence through creation of modern responsive
website, Smartphone & tablets visible websites & blogs, search engine
optimization, search marketing, professional blogging, business blogging and
digital marketing.
Upon consultation, I will
help any business or individual professional achieve the following:
- Create a Professional Website with blog to represent their brand (Help in domain registration, website hosting plan acquisition, design and development of both mobile and desktop ultramodern design website. This is either using freely available CMS or custom PHP, MySQL CMS.
- Continually create useful content for corporate and business blogs (I work with a team), optimize the content for search engine and social media. Create video content for YouTube marketing and post the content on YouTube for you.
- Help in creating a brand online presence and grow social media marketing plan for the brand on Facebook, Twitter, LinkedIn and other social media platforms that may be deemed necessary.
- Initiate an email marketing plan for your business through creation of a mailing list, when I design the website, Integrate any software for building mailing lists like Awebar, Mail Chimp and any other.
You can Get in Touch with me for more details
regarding my services and consultation. I am currently available.
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