Kenya social
media usage is no longer for social purposes only. In fact the use of social
media in Kenya for business is a rapidly growing trend that is expected to be
even more vibrant in a distant future. The word soko in Kenya Social Media
platforms has turned out to be the new gold.
Wednesday, 31 July 2013
Friday, 26 July 2013
Interview : Pesapesa New Online Donations and Fundraising Platform in Kenya
Raising money through donations can be challenging but many
online platforms can be a good way to raise donations online, carry out fundraising
for NGOs, nonprofit courses, sponsorships, hospital bills, wedding harambees, memorial
funds and charity events in Kenya. Although there are many other ways employed previously
to raise donations, online fundraising and donation platforms serves a wide audience
and an ideal way to raise donations successfully online from all over the world.
What is Google Analytics? Google Analytics Explained!
Google Analytics is a service that is
used my millions of website owners to analyze the traffic that visits a website
in real time detailing important statistics like the traffic source, conversions
and sales.
Wednesday, 24 July 2013
How Business Blogs Can Help Small Businesses in Kenya to Grow Significantly
Blogging
has been overlooked as a marketing strategy in Kenya whilst most small
businesses can use blogging as a marketing strategy to promote their
businesses. Authority business blogs tend to attract prospective customers or
clients thus an important way that blogs can slowly begin to amass a following
that will eventually turn to customers. The potential of marketing business
online in Kenya remains vastly untapped. It is by far the cheapest way that
businesses can reach a large audience and build prospective business
opportunity in the future.
Tuesday, 23 July 2013
50 + Online Business Opportunities or Ideas to Start in Kenya
This post details more than 50 business ideas that you can implement online and grow your business to
reputable business both online and offline. The reason of writing this list is
to help people asking me questions about different ways to make money online.
These small business ideas or opportunities can be implemented online in Kenya.
Saturday, 20 July 2013
What is Content Marketing? Content Marketing Demystified!
Content Marketing seems to be the new buzz word in the realms of
internet marketing and online business promotions. Indeed this is true since
Google is paying more and more attention to creative content creators, curators
and marketers.
15 + Things to do Immediately you Launch your Business Blog
In Kenya business blogging or corporate blogging
has been seriously underutilized as a marketing tool. Business blogging is one
of the best ways companies can increase web presence and get to reach a wide
range of audience.
Thursday, 18 July 2013
How to Know If Your Business Idea is the NEXT BIG THING!
Regardless of
what your business sells or what services you are offering to customers a new
idea to existing business should always be evaluated on its feasibility.
Evaluation of new business idea in a startup business becomes more important
than in existing businesses. You probably have heard the quote ‘There is no
point of climbing a ladder leaning in the wrong wall’.
What is Alt Tag? Alt Tag Demystified
Alt
tag is another term popularly used in SEO which is synonymous with Alt attribute
which is a phrase that simply tells the search engines about the content of a
certain image. Alt stands for alternative for the image.
Content Marketing Ideas for Businesses: Overcoming Writers Block with Free Writing
Writer’s block is one of
the most serious problems any content marketer or blogger can suffer from.
Writing content for the web requires you have flowing fresh ideas that will
keep your readership informed, engaged and entertained.
Tuesday, 16 July 2013
What is Keyword Density? : Keyword Density Demystified
One
of the jargon you will come across in the process of optimizing your content
for search engines is Keyword Density. So what is this keyword density? When
you are writing content like blogs, articles and creating video content you
should pay attention to keywords for your content to be found by search
engines, advises Google’s Matt Cutts,
Making a Choice between Working for Money or Letting Money Work for You
The
hardest decision you will ever make in your life involves how to make your
money. It even becomes harder for those of us who cannot make a decision until
it’s too late in the day; they have wasted time in the wrong career, stuck
there because of job security and benefits. It is the most important step you
will take towards financial freedom.
Back in the Day: How I Learnt to Code HTML in a 3 Days
HTML
is one of the simplest web markup languages anyone who wants to create a
successful business online, should bother to learn. For me it was a crash
course that I remember today after years of learning this skill.
Orange Kenya New Bundle offer Ideal for Freelancers in Kenya
One
of the most serious problems of getting started to make money online in Kenya is
the lack of a reliable internet connection. This was a serious problem back in
the day when we were starting out. Today freelancers and bloggers in Kenya are
drowning in options of the choice for an internet service provider.
Quick Guide of Withdrawing Money from PayPal to Equity Bank Account
In
the past opening a PayPal account was easy and receiving money to your PayPal
account was easy too. The problem was how to get your money to your bank
account in Kenya. I previously
highlighted other methods that you can get paid when you work online. Now the
recent Equity bank PayPal partnership makes it possible for anyone working in Kenya
online to get paid on PayPal and withdraw money to their Equity Bank account. So
how do you withdraw money from your PayPal account to Equity Bank account?
5 Steps to use QR codes for Business Website Promotion
Most Kenyan business owners
are yet to know what QR codes are and their use in business marketing. QR codes
are similar to barcodes used for encoding information in two dimensional spaces
such as magazines, physical places, advertisements, TV and Websites.
Possible Reason Mobile Marketing is Underutilized in Kenya
It’s
been more than a decade since cell phones came to Kenya. If you asked me what I
think about the decade of mobile communication in Kenya, I would not hesitate to
say Kenyan businesses have achieved little in terms of using mobile marketing strategies
especially for small and medium businesses in Kenya.
Monday, 15 July 2013
One Easy Tip to Make Money Selling Tweets!
In this digital era, it’s common to see imperceptible
ideas turn out to be worth thousands or millions of dollars. In internet
marketing so many ideas that you would often pass off as ineffective turn out
to be the most powerful ideas worth several thousands of dollars. In the advent
of the social media only a few marketers thought about the value of growing
social media following for making money or marketing businesses.
Creating Your Personal Brand Website (Dot Com) Cheaply in Kenya
You probably have
heard about personal branding as a strategic marketing
plan. If you are a budding entrepreneur, a publicist or a professional, the
value a personalized brand image brings to your business is immeasurable. So,
what is a name?
Creating Your Business Website for less than 10K with WordPress in Kenya
A business website is a powerful marketing
tool that any business in the digital ear cannot afford to ignore. While
writing this post I have noted with concern that most small and medium enterprises
in Kenya do not have a functional website. For those who have a website is it
redundant and is not regularly updated. The main reason for this problem is the
notion that websites can only be managed by professionals.
Sunday, 14 July 2013
Must Read: 5 Important Professional Lessons Learnt from a Mole Catcher
Growing up in the village was a great
experience; one of the most memorable times in my boyhood was trapping moles
that often invaded our neighbor’s Shamba. This was one of the most coveted boyhood
skills especially during weeding season since the moles would multiply and destroy
crops at a high rate. It’s been a long time since the last time I saw a mole
but recently I learnt an important entrepreneurship lesson from a mole catcher I
came across.
Friday, 12 July 2013
Making Money with Ad Sharing Websites
Ad sharing
websites are those that allow publishers to monetize the content they publish
on their profiles. The ad sharing websites have a way of sharing the revenue
they generate with advertisements placed on websites. Ideally they require
users to publish content on the websites then they place ads on the content you
publish and therefore share the revenue with you as a publisher.
What is Cost Per Mille?
Cost per mille is
a regular term used in online advertisements and ad networks that simply means the amount you are paid as a publisher when you get 1000 views on your website.
It is alternatively called the cost per thousand and does not only apply to
websites only but even to traditional media like radio, TV and print advertisements.
Most Ad networks doing internet marketing will pay publisher based on a CPM
budget.
How much does it Cost to Design a Website in Kenya
The cost of
designing a website varies depending on the website functionality and the
number of pages you require on the website. However, there are some basic costs
that remain the same for all websites. If you have a business you wish to have
a website designed you will require to two important things for a functional
website:
- Web Hosting
- Domain Name
Thursday, 11 July 2013
How to Start a Blog in Kenya on BlogSpot
Yesterday I received
an email with this question. I decided to make it a blog post for everyone who wants
to know how they can start their own blog. Here is a quick tutorial on how to
start your own blog.
Monday, 8 July 2013
5 Considerations for Creating and Selling a Website for a Fortune
As I
wrote previously about making money selling websites in Kenya
and highlighted a story of how Steve sold a website for a fortune.
Today I would like to share 5 important tips on how you can create a website
and sell it for good cash. I would like to use this post to respond to
questions emailed to me on where to sell a website, how to evaluate a website
for sale and how you can create a website that you will sell for a fortune. I
hope this post helps you appreciate the creating and selling websites as one of
the many online business opportunities that you can use to make money.
Sunday, 7 July 2013
Choosing a Profitable Topic to Blog and Make Money
Today it’s
exactly 20 days since I started writing this blog on a cold chilly morning of June. I
have managed to gather momentum and I expect to roll out more informative
content, tutorials and online money making guides in the future. Since I
started writing this blog, I have received numerous emails (at the moment 37
emails) with questions on the different ways to make money online in Kenya and
from abroad.
Thursday, 4 July 2013
It’s Possible to Earn a Living or Make a Fortune from Blogging in Kenya
When I
first started working online I was doing it on a trial and error basis what
most Kenyans do. I did not think I would ever make any serious money online in
Kenya. I was shocked to receive an email from a friend who told me he had just
sold his first website for a fortune. Then (August 2011), selling a website
seemed to me to be one of the weirdest dreams that you can imagine of as a
Kenyan struggling to barely make money online. I was amused when I learnt of my
friend’s success in creating a website and selling it for a fortune within 12
months.
Tuesday, 2 July 2013
GUIDE TO MAKING KSH 50,000 - 100,000 PER MONTH : Ultimate Money Making Guides Part 1 - Released
The Intention of writing this blog is to inspire, educate,
motivate and support you on your journey of making money online, earning a
living online, establishing your business online or marketing your existing
business online.
In this context, I have unveiled a new way of making my blog
readers get solid knowledge on how they can make money online. The new way of
sharing this valuable information is through short STEP BY STEP eBooks that are in the form of PDF easy to download
and read.
Kenyan Business Owners Should Think Hard about Using Internet for Business Growth
I have been
writing this blog for the last few weeks, I must admit am happy due to unwavering support, growing following and important encouragement, I have received since I started writing this blog.
In this post I would like to emphasize why Kenyan businesses need to take
internet seriously as a good medium of marketing business and growing
innovative business ideas.
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